The difference between affordable and premium Shopify themes

For young business owners, free themes are a terrific place to start. However, as your online business develops and your sales rise, your demands change. It only makes sense to upgrade to a premium Shopify theme after that. We believe that the earlier you change the layout of your store, the better, as you may experience some business operations disturbances as you adjust to your new theme.

Sure, you could pay a developer to create a personalised website for you, but are you really willing to part with that much cash? Quality themes provide you the advantages of quality e-commerce design without requiring you to spend a tonne of your hard-earned money, whether you purchase through the Shopify theme store. You can even be tempted to make a purchase from a third-party store like ThemeForest as you browse the web. Take heed! These themes lack Shopify's approval, are less trustworthy, and provide patchy customer support. In the short run, you might save some money, but in the long run, they might end up costing you time and money.

Why would you pay more for a Shopify theme?

Perhaps you need a more reliable choice for showing products because your collection is expanding. Maybe you're seeking a tonne of pre-built features or design alternatives. Perhaps you'd prefer a better mobile experience. Or perhaps all you need is the developer of your theme's direct assistance, and you are aware that a premium theme is the only way to acquire it.

Here are some advantages of premium themes that may help you decide whether a paid theme is appropriate for your store if you're having trouble deciding.

More design options

Initial impressions matter. Did you know that 75% of customers admit to evaluating a business' legitimacy based on the layout of its website? Design is one of the most popular justifications for upgrading to a premium theme. If you want to know more about our Shopify Theme, Visit Website.

Although the free themes from Shopify are reliable and practical, their visual appeal might use some work. Premium themes provide a richer user experience, more variety, and more personalization choices.

It's crucial to think about your store in five years. Do you want to showcase a wider range of goods? Are there design elements you'll require in the next year or two? You'll have a clearer path to success if you can choose a premium theme that works for your store both today and in the future.

Enhanced mobile experience

Have you seen a lot of mobile browsers but not a lot of conversions? It's time to consider how your store will appear on mobile devices. Mobile accounted for 40% of all online purchases in 2020 on Black Friday and Cyber Monday, the busiest shopping days for e-commerce.

There are two different designs: mobile-first and mobile-friendly. Although using a mobile-first theme is not required, being mobile-friendly is. Every theme in the Shopify theme store is mobile-friendly, increasing your chances of converting customers who are shopping on the move.

More built-in features

Compare the features offered by free and premium themes. Premium theme features far outnumber those of free themes, whether it be a "quick buy" button, homepage slideshow, integrated Instagram feed, or embedded video.

Which theme is most effective for your store typically depends on feature sets. You should take a look at Empire by Pixel Union and Turbo by Out of the Sandbox as two examples of themes with a tonne of features. You could be better off choosing one of these options even if you don't think you need all of these capabilities right away because you can start using them later on.

And while applications may allow you to add some functionality, your monthly charges will increase as your collection of apps expands. Make some calculations to see if a single theme fee is more cost-effective over time than a lot of app subscriptions.

Smoother checkout experience

Customers can rapidly add items to their cart without leaving the page thanks to the quick pay functionality included in premium Shopify themes.

Abandoned carts and lost conversions are two of the major problems that Shopify retailers have. Making sales depends on letting customers browse your business without pressuring them to go somewhere they don't want to (like the checkout queue).

The checkout friction-reducer "quick pay" is an excellent approach to boost conversions, and it's offered in many premium themes.

Direct theme support

You understand the value of customer service as a Shopify merchant. Customers are more likely to walk away from your store without buying if you aren't able or ready to explain your product and answer their inquiries.

We have the same emotions. How are you going to make the most of your theme if you can't communicate directly with the programmers who created it? It's critical to have access to customer support for any problems you may have, whether they relate to setup, troubleshooting, or anything else.

You can be sure you're in excellent hands with devoted support teams whether you choose a Pixel Union or Out of the Sandbox theme. Yes, we may be a little biassed, but after working with either amazing support team, you’ll know why!