Corporate Event Market Trends, Segmentation, Regional Outlook, Future Plans and Forecast to 2029

Corporate Event Market was valued at US$ 5.98 Bn in 2022 and is expected to reach US$ 18.29 Bn by 2029, at a CAGR of 17.3% during the forecast period.

Corporate Event Market Overview

The market research is based on forecasts from the Corporate Event Market key competitors as well as market statistics. Sales growth figures at global, regional and national market levels, as well as a competitive scenario for predicted periods and individual firm valuations, are all included in Corporate Event Market research. The report includes a present and estimated Corporate Event Market size and share with the factors influencing the growth of the market, which makes it a guide for investors who are wishing to invest in the market.

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Corporate Event Market Report Scope and Research Methodology

MMR’s Corporate Event Market report provides an analysis of segments and sub-segments in detail, which helps clients to understand the market structure and helps with investment planning. Extensive primary research was conducted to acquire information and verify and confirm the crucial numbers arrived at after comprehensive Corporate Event Market engineering and calculations for market statistics; market size estimations, market forecasts, market breakdown and data triangulation. The secondary data was collected from the company’s annual reports, articles, paid and free databases, etc. To estimate the regional and global Corporate Event Market size, the bottom-up approach was used. The report also includes a region-wise analysis of the Corporate Event Market size and dynamics. The SWOT analysis in the report presents strengths, weaknesses, opportunities and threats of key players in the Corporate Event Market industry.

Corporate Event Market Dynamics:

Strong economic growth and liberal decisions - One of the primary elements driving the expansion of the corporate event market is strong economic growth. Furthermore, the recent rapid rise of the business travel sector has positioned the world to host more corporate gatherings. The expansion of the corporate event sector is fueled by government measures to attract private investment and foreign direct investment (FDI). Furthermore, measures to enhance the corporate event segment have increased the frequency of business travel around the world, augmenting the growth of the corporate event industry.

Corporate Event Market Regional Insights

The Regional Analysis in the report helps to understand the Corporate Event Market in various countries. The report includes a detailed analysis of all the factors including drivers, restraints, opportunities and challenges in all the regions: North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa.

Corporate Event Market Segmentation

by Type

Conference/ Seminars
Exhibitions
Incentive Programs
Company Meetings
Others

The Corporate Event Market is divided into Offline and Online segments based on platform. Corporate events are possible on both offline and online platforms. Due to Covid-19, workplaces were shuttered and most meetings took place online. In 2022, when lockdowns were loosened around the world, offline corporate events began to recur, although not on a large scale. Online still holds a 54% market share in the corporate event industry. Due to the cost and money savings, employers and employees continue to prefer working online, so it is anticipated that online platforms will expand more quickly and capture a larger market share. In 2022, offline will hold a 46% market share as a more established method of doing things.

by Platform

Offline
Online

The corporate event market is divided into different types, including conferences and seminars, exhibitions, incentive programmes, business meetings, and others. 53.2% of the corporate event market in 2022 will be dominated by conferences and seminars. This is a result of an increase in meetings, primarily for training and motivational purposes, across a number of industries, including information technology, banking and finance, food and beverage, real estate and infrastructure, and automotive. Exhibitions are crucial corporate events for the launch of any product, and exhibitions of new projects will account for 15% of the market in 2022, followed by incentive programmes, which have a market share of 13% and are also common in corporations because they help boost employees' morale and productivity.

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Corporate Event Market Key Players

1. 360 destination group
2. Access destination services
3. BCD travel services B.V.
4. Bi worldwide
5. Cwt
6. Cievents
7. Creative group, inc.
8. ITA group
9. Maritz holdings inc.
10. Reed exhibitions ltd.
11. Google
12. Microsoft Teams
13. Zoom
14. Cisco Webex

Key questions answered in the Corporate Event Market are:

What was the Corporate Event Market size in 2022?
What is the expected Corporate Event Market size by 2029?
What are the factors driving the Corporate Event Market growth?
What are the factors restraining the Corporate Event Market growth?
Which trends are expected to generate additional revenue for the Corporate Event Market growth?
What are the recent industry trends that can be implemented to generate additional revenue streams for the Corporate Event Market?
What growth strategies are the players considering to increase their presence in the Corporate Event Market?
Who held the largest market share in the Corporate Event Market?

Key Offerings:

Past Market Size and Competitive Landscape (2018 to 2021)
Past Pricing and price curve by region (2018 to 2021)
Market Size, Share, Size Forecast by different segment | 2022−2029
Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
Market Segmentation – A detailed analysis by segment with their sub-segments and Region
Competitive Landscape – Profiles of selected key players by region from a strategic perspective

Competitive landscape – Market Leaders, Market Followers, Regional player
Competitive benchmarking of key players by region

PESTLE Analysis
PORTER’s analysis
Value chain and supply chain analysis
Legal Aspects of business by region
Lucrative business opportunities with SWOT analysis
Recommendations

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