A Complete Guide for Hotel Revenue Management | Competitor Analysis

A well-executed competitor analysis helps hotels optimize their pricing and revenue, improve their offerings, and attract more guests. In this guide, we will explore what hotel competitor analysis is, why competitive intelligence is essential in the hotel industry, how to identify competitors, how AI enhances competition intelligence, real-life examples, and how Zettaprice can help with competitor analysis.

What is Hotel Competitor Analysis?
Hotel competitor analysis is the process of gathering, evaluating, and interpreting data about competitors in the hospitality industry. The goal is to understand competitors’ pricing strategies, services, customer satisfaction levels, and marketing tactics to improve one’s own business performance.

This analysis involves: Identifying direct and indirect competitors
Tracking pricing and promotional strategies
Monitoring online reputation and customer reviews
Studying distribution channels and booking platforms
Evaluating competitors' amenities and service offerings

For more visit: https://sciative.com/research-....articles/hotel-compe