For a business website to do well these days it needs to work smoothly both on personal computers like laptops as well as on smartphones. Today almost every individual owns a mobile device and most of the time they use it to surf the internet when looking for certain products or services.
This makes it really important that you optimize your website to make it mobile-friendly. According to some reports about 60% of all the internet traffic comes from mobile phones. This shows how crucial it is to make your website mobile-friendly if you plan on getting more traffic and attracting more visitors. You can get assistance from a web development company in Dubai to ensure excellent performance for your website on mobile devices
This article details some important considerations that you can use to make your current business website more responsive mobile-friendly. This information will help you create a platform that is easy to navigate on all devices leading to a more pleasant viewing experience so keep reading till the end.
Here are some steps that you can take to make your website more mobile-friendly
Choose an Appropriate Theme and Layout
The first step is to pick a theme that runs smoothly on mobile phones. You can search for mobile-friendly themes and then look at websites that are using these to get a better idea.
You also need to implement a responsive layout that can make the necessary changes automatically based on the device used to access the website. Using a responsive layout eliminates the rendering issues by adjusting to different screen sizes which leads to a more consistent user experience.
Pay Attention to the Button Size and Placement
The next thing you need to look at is the size and placement of different buttons on your mobile website. A good rule is to place the important buttons in places that you can reach with your thumb since you mostly use it to scroll on your phone.
Make sure the buttons are of the right size (usually 10mm x 10mm) to ensure the users can easily click on them. You can also use contrasting colors for the buttons and website background to make them more visible.
Space Out the Links
To create a better experience on mobile devices you need to limit the number of redirects as well as the number of links. And when it is inevitable to use more links on the same page make sure they are spaced out so that the user can click on the right link easily.
Optimize for Speed
The loading speed of a website directly affects both the user experience as well as the search engine ranking. You need to make sure your mobile website loads faster. To do that you can implement lazy loading which means the image or text will load only when the user scrolls down to that area.
You can also increase speed by using a lightweight website theme by reducing the number of redirects. You can further increase the website speed by hosting your videos on some third-party platform and then embedding them on your site. You can hire a website maintance service to ensure regular optimization of your website in terms of speed.
Include a search Feature
You can make your website mobile-friendly by improving its usability. This can be done by adding a search feature on your site that can help users find the relevant information they need quickly and easily.
You can also include filters, autocomplete, and query suggestion features with the search bar to make it more efficient and time-saving for the users.
Reduce Image Size
You need to make sure the images and infographics or animations that you use on your website are all optimized for mobile devices. Using images with reduced sizes and proper formats like WebP, JPEG XR, JPEG 2000, etc., ensures they take very little time to load which creates a better user experience.
Conclusion
Developing a website that delivers a flawless user experience on iOS, Android, and other smart devices is the only way you can stand out from the crowd and gain a competitive edge.
Since everyone uses mobile phones these days it is extremely important that you create a website that works seamlessly on these devices. It can not only make your platform more attractive but it can also help you provide your target audience with a very convenient and overall pleasant online experience.
